How Hundreds of Silent Supporters Won JBG SMITH Unanimous Approval for a Future HQ2 Site
About Central District at Crystal City | JBG Smith planned development to transform office park into a 24/7 destination | Part of the “National Landing” neighborhood outside Washington, D.C., location of Amazon’s future HQ2
JBG SMITH needed to reach the broad base of community members who not only live in Crystal City, but also spend time there, in order to secure project approval
Project team connected with hundreds of Crystal City stakeholders online, demonstrating there was real support through more than 1,000 comments and 50 letters of support